Posted In: TOWIE sends hens flocking to Marbella
Hen and stag company Redseven has seen a four-fold increase in hen weekend bookings to Marbella following the success of the award-winning TV show, The Only Way is Essex.
The Costa del Sol holiday hotspot features heavily in the ITV2 ‘reality soap’, with the cast’s passion for the Spanish resort even delivering the now popular dieting mantra ‘No carbs before Marbs’.
The TOWIE effect has had a much bigger impact on the girls than the guys, according to the company, which sells commissionable hen and stag weekends. Although it has seen more interest from stags for Marbella this year, it says boys-only breaks still only make up 5% of this summer’s bookings to the Spanish resort.
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